“It’s Alive!” - Frankenstein (1931)
Soon our work began to come to life, with intense collaboration between Kubix’s designers, developers and the Creep-O-Rama team. We developed bespoke features such as spooky green highlights that animate on hover, as well as custom illustrated ‘blood splash’ sale badges to really bring their product ranges to life.
As we approached completion, we started to address the opportunity of greater community interaction and engagement. Kubix developed product pages with space dedicated specifically to showcasing background information on relevant movies and TV shows, with fun facts, details of actors and production notes. We also added a dedicated space for artists, with a picture, social media links and a bio giving customers a greater connection to the person behind the prints.
These ties with the movies weren’t only confined to community building. We implemented a custom product recommendation engine, linking products associated with a particular movie series, giving customers recommendations of other items related to the movies in question, inspiring additional purchases and increasing conversions for Creep-O-Rama.
Last but not least, we built a dedicated feed page for their podcast, giving it much greater prominence, unifying what was already a great source of content into their online store.