Case Study

Ark Wildlife

Discover how Kubix helped this renowned wildlife retailer migrate from an older system with minimal data, seamlessly blending seasonal aesthetics, innovative tech integrations like Unleashed, and user-centric design, to create a visually engaging and functionally powerful new online store.

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An Ambitious Digital Transformation

With a growing and loyal customer base, there was only one thing clipping garden wildlife retailer Ark Wildlife’s wings: its website was in need of a refresh, both visually and technically. In an ambitious digital transformation, Ark Wildlife embarked on a journey to create an online sanctuary for Britain’s wildlife enthusiasts, partnering with our team of Shopify experts to craft a vibrant and dynamic eCommerce experience. 

Helping them migrate from an older system with minimal data available, and by seamlessly blending seasonal aesthetics, innovative tech integrations like Unleashed, and user-centric design, Kubix cultivated a visually engaging and functionally powerful website. The result? A blossoming online haven that not only celebrates Ark’s brand ethos but also delivers an intuitive, efficient shopping experience.

An Ambitious Digital Transformation

With a growing and loyal customer base, there was only one thing clipping garden wildlife retailer Ark Wildlife’s wings: its website was in need of a refresh, both visually and technically. In an ambitious digital transformation, Ark Wildlife embarked on a journey to create an online sanctuary for Britain’s wildlife enthusiasts, partnering with our team of Shopify experts to craft a vibrant and dynamic eCommerce experience. 

Helping them migrate from an older system with minimal data available, and by seamlessly blending seasonal aesthetics, innovative tech integrations like Unleashed, and user-centric design, Kubix cultivated a visually engaging and functionally powerful website. The result? A blossoming online haven that not only celebrates Ark’s brand ethos but also delivers an intuitive, efficient shopping experience.

An Ambitious Digital Transformation

With a growing and loyal customer base, there was only one thing clipping garden wildlife retailer Ark Wildlife’s wings: its website was in need of a refresh, both visually and technically. In an ambitious digital transformation, Ark Wildlife embarked on a journey to create an online sanctuary for Britain’s wildlife enthusiasts, partnering with our team of Shopify experts to craft a vibrant and dynamic eCommerce experience. 

Helping them migrate from an older system with minimal data available, and by seamlessly blending seasonal aesthetics, innovative tech integrations like Unleashed, and user-centric design, Kubix cultivated a visually engaging and functionally powerful website. The result? A blossoming online haven that not only celebrates Ark’s brand ethos but also delivers an intuitive, efficient shopping experience.

An Ambitious Digital Transformation

With a growing and loyal customer base, there was only one thing clipping garden wildlife retailer Ark Wildlife’s wings: its website was in need of a refresh, both visually and technically. In an ambitious digital transformation, Ark Wildlife embarked on a journey to create an online sanctuary for Britain’s wildlife enthusiasts, partnering with our team of Shopify experts to craft a vibrant and dynamic eCommerce experience. 

Helping them migrate from an older system with minimal data available, and by seamlessly blending seasonal aesthetics, innovative tech integrations like Unleashed, and user-centric design, Kubix cultivated a visually engaging and functionally powerful website. The result? A blossoming online haven that not only celebrates Ark’s brand ethos but also delivers an intuitive, efficient shopping experience.

Design

With a vibrant set of new brand guidelines created for Ark by a branding agency, our designers had plenty of the seeds to grow a whole new online world for Ark Wildlife. 

Creating pages which feature dynamic themes that switch between dark and light modes, as well as the ability to change colours with the seasons, our designers incorporated organic and natural design elements, including nature-inspired buttons and fonts, along with seasonal illustrations featuring different animals to enhance the thematic experience. Every page is rich in the character of a beloved brand that warmly embraces Britain’s wildlife lovers.

Design

With a vibrant set of new brand guidelines created for Ark by a branding agency, our designers had plenty of the seeds to grow a whole new online world for Ark Wildlife. 

Creating pages which feature dynamic themes that switch between dark and light modes, as well as the ability to change colours with the seasons, our designers incorporated organic and natural design elements, including nature-inspired buttons and fonts, along with seasonal illustrations featuring different animals to enhance the thematic experience. Every page is rich in the character of a beloved brand that warmly embraces Britain’s wildlife lovers.

QUOTE FROM SEAN

Design

With a vibrant set of new brand guidelines created for Ark by a branding agency, our designers had plenty of the seeds to grow a whole new online world for Ark Wildlife. 

Creating pages which feature dynamic themes that switch between dark and light modes, as well as the ability to change colours with the seasons, our designers incorporated organic and natural design elements, including nature-inspired buttons and fonts, along with seasonal illustrations featuring different animals to enhance the thematic experience. Every page is rich in the character of a beloved brand that warmly embraces Britain’s wildlife lovers.

Design

With a vibrant set of new brand guidelines created for Ark by a branding agency, our designers had plenty of the seeds to grow a whole new online world for Ark Wildlife. 

Creating pages which feature dynamic themes that switch between dark and light modes, as well as the ability to change colours with the seasons, our designers incorporated organic and natural design elements, including nature-inspired buttons and fonts, along with seasonal illustrations featuring different animals to enhance the thematic experience. Every page is rich in the character of a beloved brand that warmly embraces Britain’s wildlife lovers.

Operations and Development 

As the design started to flap its wings, our operations team and developers began to focus on the tech needed to enable it to take flight.

They began to lay the foundations for the migration from their old system, Khaos Control, to a modern, cloud-based infrastructure. Key integrations included Unleashed for easy inventory management, directly linked with Mintsoft for much more proactive warehouse management, and Reviews.io to replace Feefo Reviews, enhancing customer feedback mechanisms. 

We collaborated with Ark Wildlife’s SEO agency, Distinctly as they worked to clean and organise data from the old system. Our strategic partner, Supply Lens, assisted with complex integrations between Unleashed and Shopify, addressing specific customer account requirements and logic.

Operations and Development 

As the design started to flap its wings, our operations team and developers began to focus on the tech needed to enable it to take flight.

They began to lay the foundations for the migration from their old system, Khaos Control, to a modern, cloud-based infrastructure. Key integrations included Unleashed for easy inventory management, directly linked with Mintsoft for much more proactive warehouse management, and Reviews.io to replace Feefo Reviews, enhancing customer feedback mechanisms. 

We collaborated with Ark Wildlife’s SEO agency, Distinctly as they worked to clean and organise data from the old system. Our strategic partner, Supply Lens, assisted with complex integrations between Unleashed and Shopify, addressing specific customer account requirements and logic.

Operations and Development 

As the design started to flap its wings, our operations team and developers began to focus on the tech needed to enable it to take flight.

They began to lay the foundations for the migration from their old system, Khaos Control, to a modern, cloud-based infrastructure. Key integrations included Unleashed for easy inventory management, directly linked with Mintsoft for much more proactive warehouse management, and Reviews.io to replace Feefo Reviews, enhancing customer feedback mechanisms. 

We collaborated with Ark Wildlife’s SEO agency, Distinctly as they worked to clean and organise data from the old system. Our strategic partner, Supply Lens, assisted with complex integrations between Unleashed and Shopify, addressing specific customer account requirements and logic.

Operations and Development 

As the design started to flap its wings, our operations team and developers began to focus on the tech needed to enable it to take flight.

They began to lay the foundations for the migration from their old system, Khaos Control, to a modern, cloud-based infrastructure. Key integrations included Unleashed for easy inventory management, directly linked with Mintsoft for much more proactive warehouse management, and Reviews.io to replace Feefo Reviews, enhancing customer feedback mechanisms. 

We collaborated with Ark Wildlife’s SEO agency, Distinctly as they worked to clean and organise data from the old system. Our strategic partner, Supply Lens, assisted with complex integrations between Unleashed and Shopify, addressing specific customer account requirements and logic.

With the underlying foundations laid, attention shifted to the experience of both using, and working on the website. Gorgias was implemented for customer service, transitioning from the laborious process of managing support via email and adding features like live chat and a comprehensive help centre, both enhancing customer experience and saving staff time. Additionally, Xero was introduced for accounting, streamlining operations well beyond the Ark Wildlife storefront, and making finance easier for Ark’s staff. 

The enhanced user experience was ultimately driven by the unbeatable ease and functionality that Shopify provides, which brought a more intuitive and efficient shopping experience with quick and easy checkout processes, including options for Apple Pay, Google Pay, and Shop Pay. 

Special attention was paid to accessibility options tailored for older generations to ensure an inclusive and user-friendly interface. At the click of a button, users can change fonts, colours and contrast to tailor the site to their needs.

With the underlying foundations laid, attention shifted to the experience of both using, and working on the website. Gorgias was implemented for customer service, transitioning from the laborious process of managing support via email and adding features like live chat and a comprehensive help centre, both enhancing customer experience and saving staff time. Additionally, Xero was introduced for accounting, streamlining operations well beyond the Ark Wildlife storefront, and making finance easier for Ark’s staff. 

The enhanced user experience was ultimately driven by the unbeatable ease and functionality that Shopify provides, which brought a more intuitive and efficient shopping experience with quick and easy checkout processes, including options for Apple Pay, Google Pay, and Shop Pay. 

Special attention was paid to accessibility options tailored for older generations to ensure an inclusive and user-friendly interface. At the click of a button, users can change fonts, colours and contrast to tailor the site to their needs.

With the underlying foundations laid, attention shifted to the experience of both using, and working on the website. Gorgias was implemented for customer service, transitioning from the laborious process of managing support via email and adding features like live chat and a comprehensive help centre, both enhancing customer experience and saving staff time. Additionally, Xero was introduced for accounting, streamlining operations well beyond the Ark Wildlife storefront, and making finance easier for Ark’s staff. 

The enhanced user experience was ultimately driven by the unbeatable ease and functionality that Shopify provides, which brought a more intuitive and efficient shopping experience with quick and easy checkout processes, including options for Apple Pay, Google Pay, and Shop Pay. 

Special attention was paid to accessibility options tailored for older generations to ensure an inclusive and user-friendly interface. At the click of a button, users can change fonts, colours and contrast to tailor the site to their needs.

With the underlying foundations laid, attention shifted to the experience of both using, and working on the website. Gorgias was implemented for customer service, transitioning from the laborious process of managing support via email and adding features like live chat and a comprehensive help centre, both enhancing customer experience and saving staff time. Additionally, Xero was introduced for accounting, streamlining operations well beyond the Ark Wildlife storefront, and making finance easier for Ark’s staff. 

The enhanced user experience was ultimately driven by the unbeatable ease and functionality that Shopify provides, which brought a more intuitive and efficient shopping experience with quick and easy checkout processes, including options for Apple Pay, Google Pay, and Shop Pay. 

Special attention was paid to accessibility options tailored for older generations to ensure an inclusive and user-friendly interface. At the click of a button, users can change fonts, colours and contrast to tailor the site to their needs.

Soon the buds on Ark’s branches started to blossom into full bloom, and the transformation was complete. Prior to completion, Kubix implemented the Census app, to gather and analyse user feedback post-launch, enabling continuous improvement based on insightful actions derived from AI analysis. Since launch, there’s been an overwhelmingly positive response to the new website, with a satisfaction score of 8.96 out of 10. With users noting that they feel the new website is “visually appealing and modern” with much easier ordering.

No garden is ever complete, and just like any natural habitat, Ark Wildlife’s new online presence left them ready to grow. Impressed with their new store, Sean and the team asked us to assist them with their marketing efforts, and now we’re working to reach even more people with Ark’s message of being “helpful, caring and responsible” through digital advertising. 

Our incredible collaboration with Ark’s founder Sean and the rest of the team, has resulted in a website that captures his own passion for wildlife, and our passion for creating great Shopify stores. Ark’s determination to leap forward into the future of eCommerce represents their commitment to provide the best possible service for customers; something we are very happy to have helped them in accomplishing.

Soon the buds on Ark’s branches started to blossom into full bloom, and the transformation was complete. Prior to completion, Kubix implemented the Census app, to gather and analyse user feedback post-launch, enabling continuous improvement based on insightful actions derived from AI analysis. Since launch, there’s been an overwhelmingly positive response to the new website, with a satisfaction score of 8.96 out of 10. With users noting that they feel the new website is “visually appealing and modern” with much easier ordering.

No garden is ever complete, and just like any natural habitat, Ark Wildlife’s new online presence left them ready to grow. Impressed with their new store, Sean and the team asked us to assist them with their marketing efforts, and now we’re working to reach even more people with Ark’s message of being “helpful, caring and responsible” through digital advertising. 

Our incredible collaboration with Ark’s founder Sean and the rest of the team, has resulted in a website that captures his own passion for wildlife, and our passion for creating great Shopify stores. Ark’s determination to leap forward into the future of eCommerce represents their commitment to provide the best possible service for customers; something we are very happy to have helped them in accomplishing.

Soon the buds on Ark’s branches started to blossom into full bloom, and the transformation was complete. Prior to completion, Kubix implemented the Census app, to gather and analyse user feedback post-launch, enabling continuous improvement based on insightful actions derived from AI analysis. Since launch, there’s been an overwhelmingly positive response to the new website, with a satisfaction score of 8.96 out of 10. With users noting that they feel the new website is “visually appealing and modern” with much easier ordering.

No garden is ever complete, and just like any natural habitat, Ark Wildlife’s new online presence left them ready to grow. Impressed with their new store, Sean and the team asked us to assist them with their marketing efforts, and now we’re working to reach even more people with Ark’s message of being “helpful, caring and responsible” through digital advertising. 

Our incredible collaboration with Ark’s founder Sean and the rest of the team, has resulted in a website that captures his own passion for wildlife, and our passion for creating great Shopify stores. Ark’s determination to leap forward into the future of eCommerce represents their commitment to provide the best possible service for customers; something we are very happy to have helped them in accomplishing.

Soon the buds on Ark’s branches started to blossom into full bloom, and the transformation was complete. Prior to completion, Kubix implemented the Census app, to gather and analyse user feedback post-launch, enabling continuous improvement based on insightful actions derived from AI analysis. Since launch, there’s been an overwhelmingly positive response to the new website, with a satisfaction score of 8.96 out of 10. With users noting that they feel the new website is “visually appealing and modern” with much easier ordering.

No garden is ever complete, and just like any natural habitat, Ark Wildlife’s new online presence left them ready to grow. Impressed with their new store, Sean and the team asked us to assist them with their marketing efforts, and now we’re working to reach even more people with Ark’s message of being “helpful, caring and responsible” through digital advertising. 

Our incredible collaboration with Ark’s founder Sean and the rest of the team, has resulted in a website that captures his own passion for wildlife, and our passion for creating great Shopify stores. Ark’s determination to leap forward into the future of eCommerce represents their commitment to provide the best possible service for customers; something we are very happy to have helped them in accomplishing.

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