Preparing for Q4 and beyond eCommerce event

First session in the Kubix Customer Journey Series. An in-person event at our Birmingham office on Wednesday 9 September, covering retention, CRO and SEO/GEO for brands getting ready for their busiest quarter.

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August 7, 2026
Preparing for Q4 and beyond eCommerce event

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Get your Q4 in order before peak hits

Peak trading has a habit of arriving faster than anyone plans for. By the time most brands start thinking seriously about Q4, the window to fix the things that actually move the numbers has already closed, and the only option left is to spend your way through it.

This session is deliberately different. With Black Friday landing on 27th of November this year, the 9th of September gives enough time to act on what you take away, rather than scrambling in the final fortnight.

The focus is simple. It is the three areas that quietly make or break a strong quarter, and how to get them working together before the pressure hits: keeping the customers you win, converting the traffic you pay for, and being found by the people already searching. Your Q4 house, in order, before peak hits.

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Preparing for Q4 and Beyond event

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What we will cover

Retention. Peak brings a spike in new customers. The brands that win the quarter are the ones set up to turn that spike into repeat revenue in December and January, rather than a one-off. We will look at the flows, segmentation and post-purchase moments that keep those hard-won customers coming back.

CRO. You will be paying more for traffic during peak, so every point of conversion matters more than usual. We will cover how to find and remove the friction on your site now, before you turn the spend up, instead of discovering it mid-sale.

SEO and GEO. Discoverability is not just traditional search anymore. We will look at how to be found by people researching in the run-up to peak, across search engines, agentic shopping experiences and the AI answers engines that are increasingly shaping what shoppers see. Visibility you build now works for you across the entire quarter.

Who this event is for

The preparing for Q4 and beyond event is built for eCommerce brands preparing for their busiest quarter, and the people who own that number: founders, heads of eCommerce, and marketing leads.

It will suit you whether you already have a solid setup and want to pressure-test it before peak, or you are looking at your retention, conversion and search foundations and want an honest view of what is ready and what is not. You will leave with a clear, prioritised sense of where your effort is best spent between now and Black Friday.

Event details

  • Date: Wednesday 9 September
  • Time: 17:30 - 22:00
  • Format: In-person
  • Location: Kubix office
  • Places: Limited, so early registration is recommended

Reserve your place

Spaces are limited and we expect this one to fill up, so grab yours below.

Looking for Shopify agency support for Q4?

If you already know your Q4 house needs more than a single session to get in order, that is exactly the kind of work our marketing retainer is built for. Retention, CRO and SEO/GEO, handled properly and well ahead of peak, so you go into your busiest quarter prepared rather than reactive.

Come to the event first if you would like to. But if you want to move sooner, we are happy to talk it through.

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